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In 1993, writer/artist Scott McCloud (Zot!) tore down the wall between high and low culture with UNDERSTANDING COMICS. McCloud's book explored "the invisible art" of comic-book storytelling, using comics techniques to make his points about how the medium conveys story and emotion to the reader. Linking comics to such diverse fields as media theory, movie criticism and web design, McCloud's insights earned critical acclaim while generating controversy that still rages within the comics community. Seven years later, McCloud reenters the "great debate" with his follow-up volume: REINVENTING COMICS, a softcover volume from PARADOX PRESS. In REINVENTING COMICS, McCloud returns to his graphic-storytelling style to look at how imagination is combining with modern technology to revolutionize "the world's most misunderstood art form." Serving once again as narrator (represented by a simplified drawing of McCloud himself), he identifies a dozen different revolutions in the way comics are created, read and perceived in present-day culture. Considering the status of the comics industry as a whole, changes in the mainstream perceptions of comics and the fight for increased gender and ethnic diversity in both creators and target audience, Part One of the book explores comics as art, literature and commerce. In Part Two, McCloud paints a breathtaking and detailed picture of the challenges facing comics in the digital age, exploring how computer-generated imagery and the exploding world of online delivery are transforming the field as it enters a new century. REINVENTING COMICS is a 256-page black-and-white softcover book from PARADOX PRESS, edited by Karen Berger. $16.95 USA / $25.50 Can
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Reinventing Comics